govern point

Mountain Social 2009 is looking for a speaker to fill the first slot, so I thought I would submit the following abstract for consideration:

Social Media not only is a way to develop consumer oriented relationships, but also to share ideas and gather folks around causes, concepts and shared interests.  This session will focus on developing a discussion around the persona’s which drive a given sites readership and community development.  3 key things will be examined in this discussion based on several key projects and examples:

• Personas can make or break a blog, so then why do folks like mashable, copyblogger and problogger become so successful? Content and Creativity.
• Problems exist in every media channel, social media is not different.  How does social media acknowledge the challenges in the space?
• Profits are key to any initiative, but is that why most people blog?

This session provides an open forum to share ideas and provides examples of where people/personas tackled problems and either did or didn’t achieve profits.

#mtnsocial09

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